Find winning combos
Catch the eye
Use the right wording, choose materials decisively and pivot early when promotions are not working, to mitigate margin loss.
Capitalise on trends
Address poor execution, fulfil supplier agreements, and synchronise digital and physical promotions for complete visibility on profit margin accross activations.
Discover promotion to product synergy and unlock next level profits.
Get instant alerts on non-compliance, keeping your team accountable. Enhance omni-channel flow by tracking promotional success online and in-store. Implement promotional strategies and build stronger partnerships with your suppliers.
Meet Lucy.
She wanted to mitigate lost margin on promotions that wern't landing.
Lucy, the owner of a boutique wholefoods and organic goods store faced a common dilemma: ineffective promotions that drained resources instead of boosting sales.
Hypothesis
Lucy's hypothesis was that if she could catch these "Bad" promotions earlier, she could save the spend and make a quick pivot.
Results
We equipped her with tools that monitor promotional campaigns in real time, allowing her to detect underperformance early on.
As a happy bi-product, Lucy was also able to see when her sister store was not activating their same promotions correctly.
Getting started
Sign up today in three easy steps.
Step #1.
Short three to four line explanation of the stat above for context.
Step #2.
These stats should help persuade someone they can trust your business.
Step #3.
Quick bite-sized facts about your business to help build trust with visitors.
With over 15 years in merchandising, Obskuer has boosted my confidence in presenting new planogram ideas. This software provides clear data that supports my decisions so I can execute actions without hesitation.
Mary, Head of Visual Merchandising
Sign Up in Minutes
Sync your Point-of-sale (POS) data, your footfall, your web traffic and away you go!
After your 30-day free trial, keep experimenting with Obskuer from as little as $9 per store, per month.*
Select your hardware.
You can lease or purchase footfall counters from any of our registered partners here, or talk to our team about the best solution for you and your store.
You may be able to repurpose existing people counting devices or leverage a manual footfall count in some circumstances.